APPIANO GENTILE – Roberto Gagliardini is to be unveiled to the fans via an exclusive live social-media event on Thursday.
The Italian midfielder gave his first interview to Inter Channel on Wednesday after completing his medical and signing his contract at the Suning Training Centre in memory of Angelo Moratti, but he'll be back in the Inter Channel studios on Thursday afternoon to answer questions from the fans in a live broadcast on YouTube, Facebook and Twitter – the first time a TV broadcast has been shown live on Twitter in Italy.
Meanwhile our Chinese fans will be able to watch the event live on PPTV.
We'll also be offering an exclusive behind-the-scenes view of Gagliardini's unveiling through the stories on our official Snapchat and Instagram profiles.
In the days after the presentation, we'll share an article on LinkedIn detailing the numbers generated by what will be truly unique digital event – a footballer being unveiled live on multiple social-media channels with fans having the opportunity to interact with the player.
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